8 simple ways to acquire new users through images

Images speak louder than words. Well, embedding relevant images in your content could improve the performance of the website. Experts say that content containing related images perform better across all content categories. A well-written article with a relevant photograph or infographic can increase total views by 94 percent when compared to articles without an image ...

Marketing Automation and Brand Management Prescription for Healthcare Services

“Maintaining good health should be the primary focus of everyone” The healthcare industry is projected to be around $10.059 trillion by 2022! This clearly indicates global health care expenditures expected to grow in the number of smiles that would be spreading in the near future. Barely, half-decade ago, a majority of U.S. healthcare institutions and ...

What is a Google local pack?

Google local pack is a curated list of local businesses and services of an area where users can get business listing recommendations, check out photos and reviews and get other useful information. Initially, according to the search query, the top seven results for a local search were grouped into their own panel at the top ...

Does bounce rate really matter?

In Web Analytics, Bounce Rate is a popular metric to measure the number of visitors who leave after viewing a single page on your website. A high bounce rate indicates the ineffectiveness or a relevance problem between the page and its traffic source. In other words, the bounce rate lets you know about the visitors who ...

Top 5 Ways to Fix ‘HTTPS Not Secure’ Warning in Chrome

Still struggling to get rid of the ‘HTTPS Not Secure’ warning? Let’s start with the very basics of these chrome browser errors and then we’ll dive deep to understand how it affects your web traffic. What exactly is ‘HTTPS not secure’ error? HTTPs (Hypertext Transfer Protocol secure) or HTTP Strict Transport Security (HSTS) is a ...

The Role Of LSI Keywords in SEO

The importance of using appropriate keyword for the SEO of a website cannot be challenged. Using appropriate keywords and placing them properly in the content could affect the content’s ranking in the search engines. Few people have a myth of squeezing in more than the required keywords at as many places as possible; this is ...
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