8 Simple Ways to Acquire New Users With Images

Images are louder than words. Just consider the basic biological process: we can understand a picture immediately, while language requires us to translate each of the symbols we read (the letters and words) into meaning. Due in part to this perceptive ease, embedding relevant images in your content can improve the performance of your website. ...

A Marketing Automation and Brand Management Prescription for Healthcare Services

“Maintaining good health should be the primary focus of everyone.” – Sangram Singh The healthcare industry is projected to hit $10.059 trillion by 2022! With global health-care expenditures expected to grow, institutions will strive to make potential patients smile through compelling digital engagements. Four out of five Internet users in the United States have searched ...

What is a Google local pack?

Google local pack is a curated list of local businesses and services of an area where users can get business listing recommendations, check out photos and reviews and get other useful information. Initially, according to the search query, the top seven results for a local search were grouped into their own panel at the top ...

Does bounce rate really matter?

In Web Analytics, Bounce Rate is a popular metric to measure the number of visitors who leave after viewing a single page on your website. A high bounce rate indicates the ineffectiveness or a relevance problem between the page and its traffic source. In other words, the bounce rate lets you know about the visitors who ...

Top 5 Ways to Fix ‘HTTPS Not Secure’ Warning in Chrome

Still struggling to get rid of the ‘HTTPS Not Secure’ warning? Let’s start with the very basics of these chrome browser errors and then we’ll dive deep to understand how it affects your web traffic. What exactly is ‘HTTPS not secure’ error? HTTPs (Hypertext Transfer Protocol secure) or HTTP Strict Transport Security (HSTS) is a ...

The Role Of LSI Keywords in SEO

The importance of using appropriate keyword for the SEO of a website cannot be challenged. Using appropriate keywords and placing them properly in the content could affect the content’s ranking in the search engines. Few people have a myth of squeezing in more than the required keywords at as many places as possible; this is ...
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