Our client is one of the biggest Restaurant Equipment Distributors in the USA. They are a direct factory representative for premier food-service equipment brands like Merco, Delfield, Garland, etc. and are a household name in the State of Florida. They are one of the few brands that deal in international foodservice equipment brands in the country.
They wanted us to create awareness for their brand online and more importantly, help them with User Acquisition. The client was losing out business even with some of their customers visiting their web portal. They acknowledged the fact that they needed a Rebranding Strategy with a Solution that customers engaged with.