Restaurant Equipment Distributor
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14%
Increase in
Social Engagement
55%
Increase in
Relevant Enquiries
100%
Automated Business Communication

The Client

Our client is one of the biggest Restaurant Equipment Distributors in the USA. They are a direct factory representative for premier food-service equipment brands like Merco, Delfield, Garland, etc. and are a household name in the State of Florida. They are one of the few brands that deal in international foodservice equipment brands in the country.

The Brief

They wanted us to create awareness for their brand online and more importantly, help them with User Acquisition. The client was losing out business even with some of their customers visiting their web portal. They acknowledged the fact that they needed a Rebranding Strategy with a Solution that customers engaged with.

Solutions Provided

  • An assessment using Advanced Analytics to identify current gaps in their existing online Ecosystem.
  • An Analytical approach to identify the target buyer and their pain points which are tied to Restaurant Equipment Distributor's product strengths.
  • A detailed Rebranding Plan leveraging international brands in association with the client's brand.
  • A streamlined brand experience on all solutions and adverts consistent across all devices.
  • A Marketing Automation strategy that leveraged their customer's cooking interest.

Impact On Brand

  • Our Brand Management strategy increased Brand Awareness by 46%.
  • Our social media channels became synonymous with food production videos.
  • Our Marketing Automation plan cut down the clients marketing by 32%.
  • Our streamlined web solution encouraged meaningful clicks and conversions.
  • We increased referral traffic across Facebook, YouTube, and Instagram with creative campaigns.
  • We provided a dashboard that analyzed over 40 Marketing Automation Performance Indicators in real-time for improved agility.

Services Offered

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Solution Design and Development
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User Acquisition
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Marketing Automation
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Brand Management

Make Your Business Transformation a Reality

The power of today's new digital landscape is vast and growing. We are here to help you make a statement with a team that spans media, strategy, digital, data consulting, social media and workforce transformation.

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