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25%
Growth in
User Acquisition
35%
Decline in
Exit Rate
100%
Improvement in Real-Time KPI Analysis

The Client

Catering to interior decorators and designers, Design Mart Silicon Valley is a premium furniture and fabric wholesaler in San Jose, California. Meeting both luxury and moderate design needs, the shop stocks the designer-quality products of over 40 brands. Deluxe furniture, fabric, area rugs, upholstery, art, lighting, and accessories are featured in Design Mart Silicon Valley’s 15,000-square-foot showroom.

The Brief

Design Mart Silicon Valley wanted help in reimagining their brand. They needed their online portal to be creatively upgraded for more powerful customer engagement.

Solutions Provided

  • Wireframing and Solution Design & Development services that were sufficiently exacting to meet the expectations of Design Mart’s core users interior designers.
  • A customized Brand Management plan developed through multiple sessions, highlighting the design strengths of the showroom by recreating it online.
  • A Customer Experience Transformation that encouraged user flow and enabled a seamless product showcase experience across all devices.
  • A strategy for User Acquisition that also promoted organic and social media interaction.
  • A real-time site dashboard that analyzed 10+ key performance indicators (KPIs) of User Acquisition and Customer Experience.

Services Delivered

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Solution Design & Development
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User Acquisition
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Brand Management

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