Joseph McCormick Construction
Navigation Icon
Epikso Logo Blue
Epik Solutions Contact Number
18%
Growth in
Brand Awareness
25%
Rise in Customer
Acquisition
100%
Improvement in KPI Accessibility

The Client

Joseph McCormick Construction, a heavy highway construction firm, was founded in 1896 by Joseph McCormick. The family-owned business uses sustainable roadway construction technologies, some of which are applicable to Leadership in Energy & Environmental Design (LEED) credits. In addition to asphalt paving, Joseph McCormick Construction’s specialties include storm/sanitary sewer installation, excavation, demolition, and site development.

The Challenge

Joseph McCormick Construction wanted a solution that clearly and convincingly showcased the firm's capabilities. They also wanted us to create awareness for their brand so they could reach beyond their established niche audience.

Solutions Provided

  • A rebranding solution with creative assets that highlighted core competencies and appealed to a younger audience.
  • Research to identify new audiences and targeted messaging to engage them.
  • A marketing automation strategy using a thoughtful and informed analytical approach.
  • A Customer Experiences Transformation to encourage sharing of brand content.
  • A real-time dashboard displaying 30+ User Acquisition, Brand Management, and Marketing Automation Key Performance Indicators.

Services DELIVERED

Solution Design and Development Services
Solution Design & Development
User Acquisition Services
User Acquisition
Loading
Brand Management
Loading
Marketing Automation

Make Your Business Transformation a Reality

The power of today's new digital landscape is vast and growing. We are here to help you make a statement with a team that spans media, strategy, digital, data consulting, social media and workforce transformation.

Next Icon