Crucial IT Infrastructure

Industry: Hi-tech

100%

Designed Data Centers

99%

Built Facilities with US & EU Standards

80%

Reduced Marketing Budget

The Client

Crucial IT Infrastructure builds and operates next-generation Tier 4, private, carrier-neutral Data Centers in emerging, commercial markets along with the important undersea cable systems of FLAG, SEA-ME-WE, EIG, FALCON, AAE, IMEWE, BBG, and upcoming cables like EAGLE. The company offers highly reliable and secure data centers to domestic and international clients.

The Challenge

The client wanted us to help them set up their Tier 4 GPX Data Centers in Egypt and South Asia, wherever the client could tap into undersea cable systems. Moreover, they need us to run a marketing campaign that targeted telecommunications providers (Telcos), Internet Service Providers, Cloud Service Providers, CDN’s, e-businesses, and enterprise clients.

Solutions Provided

Built a team of Cloud Computing Experts consisting of locals and expats.
Provided a data center design with US and EU standards.
Built and operated Cairo & Mumbai cloud facilities using Uptime Institute’s Tier IV Classification System.
Provided a marketing plan that leveraged GPX True Carrier Neutrality.
A strategic Marketing Automation that targeted Governmental and National ISP and Telcos.
Used Crucial IT Infrastructure’s unique, cost-effective business models to effectively target enterprise clients and e-businesses.

Brand Impact

Designed the Egyptian and South Asian data centers with US and EU standards with an accuracy of up to 99%
Our team of experts built and operated the next-generation facilities by 95%
Our strategic marketing plan increase govt inquiries by 72%
Our strategy to leverage unique business models won govt contracts and tenders.
Our plan of strategic marketing increased relevant inquiries by 65%
Our Marketing Automation plan reduced the marketing budget by 80%