A Customer Journey outlines a visual or realistic commentary of the general story from a person's point of view of their association with an association, administration, item or brand, after some time and crosswise over channels.
A customer journey map is a diagram that basically illustrates the user-flow. It shows the steps customers go through while interacting with your brand. Be it an online experience, a product, a service, a retail experience, or any combination of the same.
At Epikso Inc., we believe that the story should always be told from the client's point of view, and in addition, it must stress the vital crossing points between client desires and business necessities. This way, our method helps organizations move from a transactional approach to one that focuses on long term relationships with customers built on respect, consistency and trust. And Epikso promises just that!
Our focus on customer engagement is not just about measuring a series of interactions, but we believe there’s a lot more to it. It’s not just about getting traffic to your website or to make them “Like” something on social media, or download a mobile app. It’s about understanding how well does your organization/product/service/brand fits into customers’ lives. It’s about having them stick to your business and make them want to make a purchase.
In today’s digital economy, it’s a lot easier to connect with the customer because of phones and internet. This dependability on network presents phenomenal ways that can open doors for your organizations to serve clients that once appeared to be inconceivable.