As a total test service provider (TTSP) for the electronics industry, Testing House develops and delivers critical tests for a worldwide clientele. Offering ISP Programming and Boundary Scan, DFT, FT, ICT and IOLT, the company designs, engineers, and integrates these evaluations. Testing House helps clients determine the best testing strategies and performs assessments with accuracy and consistency.
Testing House was struggling to create a brand tonality in its properties that was a true reflection of the firm’s national and international work. The existing digital presence was rudimentary and causing customer usability issues. Testing House-also wanted to heighten its brand awareness in the manufacturing markets of Malaysia, South America and China. We were charged with tackling these challenges, along with developing and designing a comprehensive User Acquisition strategy focused on key markets in the United States.