Myths About Marketing Automation

To meet today’s and tomorrow’s demands, you will need a marketing automation plan for your business. Marketing automation is becoming increasingly prevalent, driving customer attention toward organizations of all sizes. A 2019 Social Media Today report found that three-quarters of organizations (75%) had adopted marketing automation tools. Marketing automation systems are now one of the ...

Upcoming Social Media trends for 2019

The write-up focuses to draw attention towards the latest and upcoming digital marketing and social media trends in 2019 which could help decision makers to understand why they should adopt the latest social media trends and build a presence online. Digital marketing trends are continuously changing the way how brands can remain connected to their ...

Comprehensive, In-Depth Content

Comprehensive, in-depth content has been critical ever since Google’s “In-Depth Articles” algorithm update which helped revolutionize content strategy. A strong strategy focused on broadly explanatory, deep content also focuses on tactics to boost your content’s SEO-friendliness. These steps include optimizing page titles; including high-quality images; ...

Why Digital Reputation Matters, and How to Influence It

A company’s reputation is one of its most valuable assets, both online and offline. In a diversified forum such as the internet, the reputation of the business is especially critical. Online ratings and reviews have become a central important aspect of brand reputation. According to one study, 88% of consumers read reviews to determine the ...

SEO Ranking Factors To Master

SEO ranking factors are the main key points that every SEO expert has to master in order to move up the search pages. As the main ranking factors keep changing, therefore, the SEO experts have to also stay updated about the latest happenings to make sure that they are on the right path. Till 2015, ...

Actionable SEO Techniques That Are Impacting Traffic Right Now

SEO, or search engine optimization, is a key element of a successful online marketing strategy that attracts more visitors, boosts user engagement, and generates more leads. A good SEO strategy includes in-depth content, smart incorporation of keywords, effective backlinks, consideration of RankBrain, optimization for voice search, and embedded videos, among other strategies. As search has ...

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